Sustainability isn’t a fleeting trend–it’s the future. Forward-thinking companies are increasingly aligning with eco-conscious practices and products–and for good reason. A commitment to environmentalism and social responsibility is not only good for the planet, it’s good for business.
As consumers focus more and more on reducing environmental harm with their purchases, businesses who embrace this ethos have the advantage with an ever-growing audience. At PromoCentric, we’re proud to offer a wide range of fully customizable merch that prioritizes sustainability, supports local businesses, and benefits communities. When you choose products like these to represent your brand, you show your commitment to the future and position your company as a leader in your industry.
How can your brand get on board with eco-conscious swag? Let us count the ways!
- Make a Tangible Difference
What does that mean? It might mean gifting your employees a hoodie from tentree, a company that plants 10 trees for every purchase of its ethically produced clothing. (Don’t forget to let your team know that their 300 hoodies resulted in 3,000 trees being planted!). Or you might thank a client with a gift from Cotopaxi (tagline: “Gear for Good”). These makers of colorful outdoor gear truly walk the walk, funding programs that provide underserved youth in Philadelphia with the resources to pursue careers in music, and the Range of Motion Project that raises money and awareness for amputees in need of prosthetics. That’s what making a tangible difference looks like.
- Do More Good
Eco-friendly products have long been billed as “less bad” than the alternative. Now companies are going beyond just minimizing damage and committing to making a positive difference in the way they source and manufacture goods. Sustainable tech brand Nimble takes full responsibility for as much e-waste as they produce by including free e-waste recycling with every product sold. In addition, Nimble only partners with suppliers who share their values on workers’ rights and agree to abide by a Code of Conduct that ensures fair wages, and safe, respectful working conditions.
- The Proof is in the Pudding
Our suppliers aren’t just spouting platitudes about helping the planet. Their promises come with proof. Peace Goods Supply Co’s on-trend fleece crews are made with responsibly sourced cotton and manufactured in fair labor conditions, with documentation provided. Then there’s outdoor brand Osprey, whose Bluesign-approved products ensure that harmful substances are kept out of the manufacturing process at every step of the supply chain. And Trace & Carry totes feature unique QR codes that let the owner trace the end-to-end journey of the sustainable textiles used to make the bag. Their company motto, “Tomorrow depends on what we do today,” is printed inside each tote–a great reminder of what it’s all about.
- Reduce, Reuse, Recycle (yes, it’s still relevant!)
PromoCentric’s worldwide network of vendors includes many companies that utilize post-consumer recycled materials–from products to packaging. (Ask us about innovative eco-friendly packaging options, like custom natural wrapping paper or gift boxes that convert to phone stands or pencil holders). Our wireless power bank from DUELIX is made from 100% recycled plastic and its packaging transforms into a circular calendar! Check out Cutter & Buck’s Eco Pique men’s polo, each shirt containing an average of 15 recycled plastic bottles, and Aurora’s Eco-Nation plush toys, made entirely from recycled materials. Selfie fans will love PopSockets’ new PlantCore line of phone grips, made from 35% plant-based materials to reduce emissions.
- Give to Give Back
Including swag that benefits a meaningful cause in your promo marketing plan is a no-brainer, and our catalog features a multitude of products with a give-back component. Like Blue Planet Cali, who provide a pair of corrective glasses to a person in need and plant a tree for every sale of their sunglasses. And paper goods company Denik, who fund school initiatives in Mali, Guatemala, and the U.S. with every purchase of their Custom Notebooks.
IceMule, makers of sought-after coolers, partner with All Hands and Hearts to fund disaster relief efforts along the Florida coast. And we’re longtime fans of OXO’s sleek line of household appliances, but we love our office coffee maker even more knowing that the company’s Cookies for Kids’ Cancer non-profit has raised millions for pediatric cancer research. Check out these products and much more in PromoCentric’s newest lookbook!
- Buy Local
PromoCentric sources suppliers of goods that make you feel good, from Made in the U.S.A. merch like our delicious Sophia’s Gourmet Cookies (made in Minnesota of all natural ingredients) or the Rainier National Park Candle (crafted with ethically sourced materials with a portion of profits donated to the National Park Foundation). Oowee’s leather clip keychain is made in North Carolina of durable, biodegradable cowhide, and the company works closely with the Autism Society of North Carolina to ensure a positive work environment.
- Reduce Waste, Empower Communities
Our lineup also includes lots of high-quality merch from Women-Owned and B Corp Certified businesses. Women-owned company Food Huggers sells reusable silicone bags with the goal of reducing single-use plastics and food waste in the U.S. And as proof of quality, all their products come with a lifetime guarantee! Sustainable clothing label Storm Creek, also women-owned, has committed to donating the equivalent of 5% of revenues–in cash, product, and volunteer hours–to non-profit community causes like Twin Cities Big Brother Big Sisters every year.
B Corp Certified brand Marine Layer guarantees that 100% of their manufacturing partners use reputable third-party audits to ensure ethical production (not to mention their clothes are made to last AND are super stylish). Another PromoCentric partner, B Corp business 4Ocean was founded with the mission to clean up our oceans and restore vulnerable ecosystems. The company employs women artisans in Bali to craft bracelets made from ocean waste to fund their efforts.
As we prepare to celebrate Earth Day (April 22-mark your calendars), it’s a perfect time to consider adding some eco-conscious swag to your promo product roster or to showcase your company’s values with a gift that gives back. Ethically produced earth-friendly merch will resonate with a like-minded audience, enhance brand reputation AND make a lasting impact on people and the planet. In other words, it’s a win-win!
At PromoCentric, we know that choosing sustainable merch isn’t an all or nothing proposition. We’re happy to point out environmentally friendly options, but in the end it’s about YOU, and we’re here to help you select products that best suit your business and budget. Whether or not you opt to go green, PromoCentric offers the best selection of high-quality merch to engage your audience and boost your brand. We can’t wait to help you elevate your marketing game!
Interested in learning more about the products mentioned in this blog? Please reach out to your sales rep or Contact Us here!
